FIND THE PEOPLe who love you and give them what they want
FIND THE PEOPLe who love you and give them what they want
Strategic Brand & Marketing Services
I'm Leslie Jane and I believe a great brand creates demand. I also believe the key to a successful business is to find the people who love you and give them what they want. Sounds simple enough ... right?
brand proposition & development
A successful brand is not a logo, or a colour, or a font. It's a strategic entity and the foundation for everything you say and do. It tells a story, has a personality and attracts your ideal customers instinctively. Let's bring your brand to life.
go-to-market strategy & launch
I help entrepreneurs launch new businesses. This usually involves a mix of brand development, e-commerce and website creation, business process development and a marketing plan. I'm available for the brain-hurting stuff, the sleeve-rolling-up stuff and regular hand-holding.
marketing strategy & implementation
Businesses flourish when they understand and prioritise their customers. Be the business that puts customers at the heart of everything you do. I can be the voice of the customer in your business. Let's create a realistic strategy to find the people who love you and give them what they want.
some examples of my work
1. new brand launch and e-commerce site for creative designer
2. brand strategy for a self-published author launching a series of action adventure books
All hand-drawn illustrations for this project by Laura Molnar
3. go-to-market strategy & implementation for creative entrepreneur
About me
An ex-corporate-ladder-climber, I spent 10 years working with some of the biggest brands in the UK, including Tesco, Sainsbury's, Unilever and Heineken, both in-house and agency-side. Since then I've enjoyed working with small B2C businesses, creative entrepreneurs and non-profit organisations. I also gained a coaching diploma. In my spare time, I'm a geek for all things current affairs (I studied politics at uni), volunteer teaching Ukrainian kids, swim outdoors and submit daily to the demands of London's most spoiled cat.
RULES TO LIVE BY
Because without rules, we have chaos. And who likes chaos?
(wait, if you like chaos we can't be friends)
done is better than perfect
I work Agile, which means I'm a fan of doing good stuff now, not planning for perfection (spoiler alert, in 6 months' time when you've planned every step and you're finally ready to start, the world will have changed).
knowledge is power
There's definitely a place for intuition, but facts are better. Things like research, data, insight, testing and tracking will only help your business.
your ego is not your amigo
I appreciate the experiences and expertise of others. I approach work (and life) with curiosity and kindness. I'll never say I can do something if I know it's beyond my capabilities.
when nice people say nice things
Jodie, Elopement Photography Business
"Leslie was amazing right from the get-go. Her proposal blew us away with the professionalism it showed as well as showing us that she understood fully what we needed. From the first mail contact through to the virtual meeting and subsequent emails Leslie has been amazing and given us so many insights. Would highly recommend!"
get in touch
Email me at lesliejaneoconnor [at] gmail [dot] com if you'd like to arrange a chat or have any questions.
Let me know a little about what you do (or what you're planning to do) and what you want. Not sure yet? Hey, that's what I'm here for.
I'll be in touch within 1 working day.